Episode 033: The Plight of the Virtuous Multi-Billion Dollar Global Disposable Razor Brand

Episode 033: The Plight of the Virtuous Multi-Billion Dollar Global Disposable Razor Brand

Everyone’s talking about the recent Gillette commercial, or short film, as they like to call it—and for that reason I hate to even bring it up. But, there’s some relevance for marketers and business owners that I think is being overlooked. In this episode I tackle the infamous, and probably soon-to-be-forgotten Gillette ad of January 2019.


Listen to Make It Matter on Google Podcasts

Posted by Mike in Podcast
Video: Mastercard Drops its Name from Brand

Video: Mastercard Drops its Name from Brand

Mastercard recently dropped it name from its logo in an attempt to modernize and to move away from its position as a card. Smart move, as more and more brands are trying to economize to accommodate the small screens that facilitate business these days. Even so, there’s just one problem with this move and it has to do with its name.

If you like this video, make sure to hop on over to my YouTube channel and subscribe. I post weekly content designed to help small business owners and would-be entrepreneurs to realize their goals and dream. I’d love to have you join the community.

Posted by Mike in Video
Episode 032: Seasons, Trade Wars, and How to Prepare Your Business for All Situations

Episode 032: Seasons, Trade Wars, and How to Prepare Your Business for All Situations

In this episode I share the three things you can do now to make sure your business thrives even if the economy isn’t. Plus I talk a little about a mistake I made with the podcast and the current trade war between the US and China.

Credits

The music track used in the opening of this episode is called “Telecom” and was created by Lee Rosevere.

The image used in this post is a painting by William Clarkson Stanfield and it’s called The Battle of Trafalgar by William Clarkson Stanfield.


Listen to Make It Matter on Google Podcasts

Posted by Mike in Podcast

Episode 031: Digital Sharecropping and the Quest for Control

Have you heard? Facebook, Tumblr, Patreon—social media is going through some changes and in the process folks are getting left out in the cold. Now, lots has been said about this from a political perspective, but there’s a big lesson in there for entrepreneurs, businesses, and marketers. So, pull up a chair, pour a drink, and settle in.

Credits

The music track used in the opening of this episode is called “Telecom” and was created by Lee Rosevere.


Listen to Make It Matter on Google Podcasts

Posted by Mike in Podcast