Synthesizer Blog: Ideas & Insights

Regular, and usually shorter, posts on my reading, current events, observations, insights, and ideas.

COVID-19 & the Hemispheres of the Human Brain

COVID-19 & the Hemispheres of the Human Brain

How a book from 2009 about the hemispheres of the human brain makes complete sense out of the insanity that is today's world. I recently worked my way through The Master and His Emissary by Iain McGilchrist, a 460-page deep dive into the workings of the human brain....

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Marketing Lacks Ethics

Note: I am working on a white paper about Moral Marketing. To that end, I’m publishing a handful of short, rough, and unorganized posts exploring aspects of the topic as I work out my thoughts. What follows is the second post. You can read the first post here. As I...

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Marketing Starts With Profits, Not People

I have begun work on a white paper about moral marketing. To that end, I'll be publishing a handful of short, rough, and unorganized posts exploring aspects of the topic as I work out my thoughts for the paper. My hope is that these posts, edited and organized, will...

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Bret Devereaux & Diversity on Econtalk

Bret Devereaux & Diversity on Econtalk

I’ve been a listener to Russ Robert’s phenomenal podcast, Econtalk, for well over 10 years. I’m not in love with every guest—let’s face it, some academics are tedious—but Russ is excellent and most weeks I find myself captivated by the conversation between him and his guest.

This week was no different. Bret Devereaux is a PhD in ancient history and teaches in the Department of History at North Carolina State University. The conversation was about ancient Greece and Rome. It was great and you should check it out.

I have to comment on one aspect of the conversation that I found questionable.

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MiM 035: The King is Dead. Long Live the King!

Like all good things, the Make It Matter podcast has come to an end. But, like every good ending, a new beginning emerges. Yes, I've launched a new podcast. It's called The Currency and you can check it here! In this final episode of Make It Matter I explain why I've...

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MiM 034: My Plan to Make It Matter Through My Work

Catch up ep in which I share my recent thinking on the nature of my work and how I'm going to be approaching what I do over the next few years. Plus an announcement about a cool change to the podcast. If you liked this, check out Episode 035 of the Make It Matter...

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The Plight of the Virtuous Global Disposable Razor Brand

The Plight of the Virtuous Global Disposable Razor Brand

Everyone's talking about the recent Gillette commercial, or short film, as they like to call it—and for that reason I hate to even bring it up. But, there's some relevance for marketers and business owners that I think is being overlooked. In this episode I tackle the...

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How to Prepare Your Business for All Situations

How to Prepare Your Business for All Situations

In this episode I share the three things you can do now to make sure your business thrives even if the economy isn't. Plus I talk a little about a mistake I made with the podcast and the current trade war between the US and China. Credits The music track used in the...

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