marketing

Episode 031: Digital Sharecropping and the Quest for Control

Have you heard? Facebook, Tumblr, Patreon—social media is going through some changes and in the process folks are getting left out in the cold. Now, lots has been said about this from a political perspective, but there’s a big lesson in there for entrepreneurs, businesses, and marketers. So, pull up a chair, pour a drink, and settle in.

Credits

The music track used in the opening of this episode is called “Telecom” and was created by Lee Rosevere.


Listen to Make It Matter on Google Podcasts

Posted by Mike in Podcast

Video: Is Facebook Dying?

Is Facebook dying? You bet, but it didn’t have to come to this. The company and its leadership have failed to account for one simple principle. Check it out.

If you like this video, make sure to hop on over to my YouTube channel and subscribe. I post weekly content designed to help small business owners and would-be entrepreneurs to realize their goals and dream. I’d love to have you join the community.

Posted by Mike in Blog, Video

Episode 030: The Question of Moral Marketing

Can marketing be moral? Can it be good? In this episode I ask, and attempt to answer, the question, can marketing be moral. It’s a long one, and I cover a lot of ground, but I have what I believe is a solid framework for approaching marketing in a way that’s moral and good. Check it out.

Credits

The music track used in the opening of this episode is called “Telecom” and was created by Lee Rosevere.


Listen to Make It Matter on Google Podcasts

Posted by Mike in Blog, Podcast
Video: Inbound Marketing vs Outbound Marketing

Video: Inbound Marketing vs Outbound Marketing

Learn the difference between inbound marketing vs outbound marketing. There’s a lot of confusion and misinformation regarding inbound vs outbound marketing. I clear it up quickly, helping you understand each one and making it easy for you to know how to use each one to your advantage.

If you like this video, make sure to hop on over to my YouTube channel and subscribe. I post weekly on things like entrepreneurialism, free markets, wealth creation, value creation, fulfillment, and abundance. I’d love to have you join the community.

Posted by Mike in Blog, Video